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RUDE HEALTH

We're a small company with big dreams. With great food inside us, we feel we can do just about anything; change the nation's eating habits, revolutionise farming and look sexy while line dancing. Here's what gets us up in the morning... Making tasty food - Life's too short to eat food you don't enjoy. So we choose ingredients that taste amazing. Then we mix them up so their flavours sing out. Making healthy food - We don't over-process anything into unnatural shapes and textures. We don't need refined sugars or fortifications, as our ingredients are perfect just as they are. Sustaining you - There's an old saying: "Breakfast like a king, lunch like a prince and dine like a pauper." A bowlful of Rude Health will put a bounce in your step until lunchtime and a Rude Health snack will keep you going until dinner. Sustaining the planet - There's no point being rudely healthy on a sick planet. So we work to minimise our packaging, and to grow our ingredients where they grow naturally. And we'll never, ever use GM.

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