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One of the worlds most famous companies during the nineteenth and twentieth centuries has made its reappearance after an absence of 15 years. Huntley & Palmers was founded in 1822 and, during the next 150 years, came to be "The Most Famous Biscuit Company in the World." As global trade and travel expanded during the industrial revolution and Britain developed the largest Empire the world had ever known, so did this famous company grow, until it became world-renowned for being "Number One in Biscuits and Second-to-None in Cakes." Like many of Britains longest-established food companies, it was started by a Quaker, a religious sect whose members were forbidden by law from entering the established professions. In this case, a man by the name of Joseph Huntley, supported by his son Thomas, opened a shop in Reading, Berkshire, from where he started selling biscuits and confectionery. After 19 successful years he was joined by his cousin George Palmer and, together, they created a business which, at its peak, was trading in 137 countries. Huntley & Palmers success wasnt just based on producing unique, top-quality products. The brands packaging, especially with its tins, and its advertising also achieved unsurpassed standards of excellence and the company won many gold awards at trade fairs in the decades before and after 1900.